Fact or fake: A reality check on Indian news
Second edition of our 'Fact or Fake?' report suggests that concerns around fake news have escalated in India. The author looks at the findings and their implications for Indian news media
ICC T20 World Cup case studies: Thums Up, Hyundai & ChatGPT
Three Ormax Mpact case studies, for brands that advertised during the ICC T20 World Cup, highlight how effectiveness of cricket ad spends can be measured through third-party brand lift measurement
Ormax Cinematix's FBO: Accuracy update (March 2026)
This edition of our monthly blog summarises Ormax Cinematix's box office forecasts (FBO) for all major March 2026 releases vis-à-vis their actual box-office openings
The new research report by Meta and Ormax Media highlights how audiences are discovering and engaging with the emerging mobile-first storytelling format Micro Dramas
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