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Ormax Media Pvt. Ltd.
Amit Bhatia

Amit Bhatia

Head: Audience Tracking

Expertise

Box Office Analytics
Campaign Tracking
Hindi & Punjabi Cinema

Skills

Product Management
Data Benchmarking

A part of the Ormax Media team since 2012, Amit currently heads the Audience Tracking team, which is a part of the Products division at the company. His team is responsible for managing several industry tools such as Ormax Cinematix, Ormax Characters India Loves, Ormax Stream Track, Ormax Showbuzz, Ormax Heartbeats, Political Approval Ratings and Ormax Stars India Loves, among others.

Amit holds a bachelor’s degree in Business Economics from Delhi University, and a master’s degree in Brand & Media Management from MICA, Ahmedabad. Before joining Ormax Media, Amit had worked in the consumer durables industry as a brand manager. He is a food lover, and is passionate about cricket and cinema.

Insights Published

Embracing the dark: Untapped potential of horror in Hindi cinema

Embracing the dark: Untapped potential of horror in Hindi cinema

Pan India films: An optimistic gamble

Pan India films: An optimistic gamble

The OTT brand challenge

The OTT brand challenge

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