Expertise
Content Testing
Music Trends
International Content
Skills
Project Management
Swayam is a Senior Analyst in the Knowledge Center at Ormax Media, and is responsible for handling the execution of key industry reports published by the company, across theatrical, streaming, television, and other categories. In his earlier role, he was a part of the Content & Campaign Testing team, where he work on film and web-series testing projects.
Prior to joining Ormax Media in 2023, Swayam worked in Marketing & Communications in the development sector, where he built communication strategies for philanthropic foundations and NGOs. Swayam holds a bachelor's degree in Business Administration from Christ University, and a Post-Graduate Diploma in Liberal Studies from Ashoka University. He is a passionate cinephile, and is keenly interested in photography, music, art and sports. As an avid traveler, he is always on the lookout for new cultural experiences.
Breaking the blockbuster mould
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Pride or Prejudice?
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Nepotism: Bollywood's new marketing challenge?
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Bundy to Burari: Adapting true crime documentaries to the Indian context
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