The India Box Office Report: July 2025

Driven by Saiyaara and Mahavatar Narsimha, July emerges as the highest-grossing box office month of 2025 in India, with ₹1,430 Cr in gross collections

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The India Box Office Report: Jan-Jun 2025

The first half of 2025 grossed a healthy ₹5,723 Cr (14% higher than 2024) at the India box office, with 17 films crossing the ₹100 Cr mark, compared to just 10 in Jan-Jun 2024

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Sankranthiki Vasthunam: A genre-defying blockbuster

In the era of action blockbusters, family comedy Sankranthiki Vasthunam has emerged as the biggest Sankranthi grosser at the Telugu box office post the pandemic. A deep-dive into the film's success

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Dimensionalizing stardom in Tamil and Telugu cinema

An analysis of the personality profiles of top Tamil and Telugu male film stars decodes the idea of stardom in the South film industries, vis-à-vis Bollywood

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Say No to 'Regional'

In a country that has a rich and diverse content landscape, the word “Regional” has an unmistakable ring of condescension, subliminally cueing a hierarchical relationship

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The original 'Pan India' filmmaker

Five elements in SS Rajamouli films that make them find universal audience, breaking cultural and language barriers

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Reel & real: The Southern mix

In South cinema, the lines between the real life of a star and his role on the screen tend to blur, with references that only those in the know can understand and appreciate

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Ala Vaikunthapurramloo: Decoding a blockbuster's success

A look at six factors that were pivotal to the film’s extraordinary box-office run

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