A part of the Ormax Media team since 2012, Amit currently heads the Audience Tracking team, which is a part of the Products division at the company. His team is responsible for managing several industry tools such as Ormax Cinematix, Ormax Characters India Loves, Ormax Stream Track, Ormax Showbuzz, Ormax Heartbeats, Political Approval Ratings and Ormax Stars India Loves, among others.

Amit holds a bachelor’s degree in Business Economics from Delhi University, and a master’s degree in Brand & Media Management from MICA, Ahmedabad. Before joining Ormax Media, Amit had worked in the consumer durables industry as a brand manager. He is a food lover, and is passionate about cricket and cinema.