Box office trend: The rise of regional pride
The success of Chhaava reaffirms the growing trend of films rooted in regional pride performing well at the box office. But is this potential limited to stories from the state of Maharashtra alone?
Sankranthiki Vasthunam: A genre-defying blockbuster
In the era of action blockbusters, family comedy Sankranthiki Vasthunam has emerged as the biggest Sankranthi grosser at the Telugu box office post the pandemic. A deep-dive into the film's success
Breaking the blockbuster mould
The success of Stree 2 challenges the assumption that post-pandemic Bollywood blockbusters must be high on action, scale, and machismo
Decoding Baipan Bhari Deva's success
On the first anniversary of the blockbuster Marathi film, Baipan Bhari Deva, the authors explore key factors that drove its box office success
Indian cinema's cultural crossover
That the top 2 films at the Indian box office in 2023 (Jawan & Animal) are Hindi language films made by directors from South is not a coincidence, but a potential trend-in-the-making
Cinema is 'buzzing'... and on OTT too!
OTT launches of theatrical films have outperformed web-series and OTT original films on Buzz in 2023, highlighting the power they carry on the streaming medium
Nolan in India: A quantum leap
Understanding factors behind the significant growth in director Christopher Nolan's equity in the Indian market in recent years, leading up to Oppenheimer’s box office success in the country
Tara Singh: The legend lives on
22 years after Gadar: Ek Prem Katha became a blockbuster, the sequel has opened to record collections, despite the lead star no longer being a saleable proposition
In South cinema, the lines between the real life of a star and his role on the screen tend to blur, with references that only those in the know can understand and appreciate
Ala Vaikunthapurramloo: Decoding a blockbuster's success
A look at six factors that were pivotal to the film’s extraordinary box-office run
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