The India Box Office Report: May 2026
May 2026 crossed the ₹1,100 Cr mark at the India box office, powered by Karuppu, Drishyam 3, Obsession, and standout Marathi releases Raja Shivaji & Deool Band 2
TOBAR 2026: Five types of Hindi theatregoers in India
The Ormax Bollywood Audience Report (TOBAR) 2026 classifies 28.5 Million regular Hindi theatregoers in India into five segments, based on their movie-going behaviour and content taste
Bollywood’s ageing star problem
The average age of the most popular Hindi film has seen a rise since 2019, especially for male stars, pointing to a deeper succession challenge for the industry
The Ormax Bollywood Audience Report (TOBAR) 2026
Our new research report provides in-depth profiling of Hindi theatrical audiences in India, based on a research conducted among 2,000 theatregoers
The India Box Office Report: April 2026
April 2026 was a moderate month at the India Box Office, recording ₹787 Cr in gross collections, led by Bhooth Bangla & Vaazha 2
Now streaming, at an app near you
An analysis of streaming rights for India’s top theatrical films released in 2025 reveals a competitive landscape, but with Netflix as the dominant player
The India Box Office Report: March 2026
Powered by Dhurandhar: The Revenge’s all-time record, March 2026 recorded ₹1,690 Cr in collections at the India box office
Content over familiarity: The franchise reality-check
After peaking in 2024, the box office share of Hindi franchise films declined significantly in 2025, underlining that IP-led films do not guarantee success at the box office
The India Box Office Report: February 2026
February 2026 marked the lowest-performing month at the India box office since February 2023, with total gross collections being limited to less than ₹500 Cr
Venn It Happens: Dhurandhar's audience in theatres and on streaming
The latest edition of Venn It Happens illustrates the intersection between the audience of the 2025 Hindi film Dhurandhar in theatres and on Netflix, based on Ormax Media's industry data
India box office: Resurgence of the long tail
The dependence of India box office on the top 10 films reduced from 41% in 2024 to 33% in 2025, indicating renewed strength in the long tail, and a broader theatrical recovery
The India Box Office Report: January 2026
Powered by Border 2 and the Telugu Sankranthi release Mana Shankara Vara Prasad Garu, 2026 opened strongly at the India box office, with January grossing ₹1,327 Cr
Ormax Cinematix: Dhurandhar The Revenge vs. Toxic (Hindi)
An analysis based on audience tracking data six weeks before one of the most anticipated box office clashes in recent times
Urban romcoms: The Delhi NCR story
An analysis of why Delhi NCR contributes disproportionately to the box office of urban Hindi romcoms
The India Box Office Report: November 2025
November 2025 was an underwhelming month at the India Box Office, recording only ₹587 Cr in gross collections. However, the year stays on course to become the highest-grossing year of all time
The India Box Office Report: October 2025
Driven by Kantara - A Legend: Chapter-1, October 2025 has emerged as the highest-grossing box office month of the year at the India box office, with gross collections of ₹1,669 Cr
The India Box Office Report: September 2025
Led by They Call Him OG and Jolly LLB 3, September 2025 emerges as another good month at the India Box Office, with gross collections of ₹1,035 Cr
The India Box Office Report: August 2025
Led by Coolie, War 2 and Lokah Chapter 1: Chandra, August 2025 emerged as another good month at the India Box Office, with gross collections of ₹1,136 Cr
Mahavatar Narsimha: Mythology wins, animation follows
Despite the limitations of animation at the Indian box office, Mahavatar Narsimha taps into mythology, faith, and collective identity to deliver one of 2025’s biggest blockbusters
Saiyaara: Generational pull or gender push?
This analysis, based on Ormax Power Rating, explores whether Saiyaara’s success was truly driven by Gen Z audiences, or if the real story lies in the film’s striking gender divide
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