O Womaniya! 2023: Quantifying gender diversity in Indian entertainment
The third edition of the O Womaniya! report by Ormax Media & Film Companion, presented by Prime Video India, reveals glaring statistics on gender disparity in the Indian entertainment industry
ROI: Return on (gender) inclusivity
An analysis of the top 150 Hindi theatrical films released between 2017 & 2022 questions the popular notion that female-led films are unviable at the box office
Gazing at stardom... and its gendered ways
The popularity of almost all top male film stars of India is skewed towards male audience, for reasons that are arguably systemic, and have their roots in the 'male gaze'
O Womaniya! 2022: Quantifying gender disparity in Indian entertainment
The second edition of the O Womaniya! report by Ormax Media & Film Companion, and supported by Prime Video India, reveals glaring statistics on gender disparity in the Indian entertainment industry
Beyond the 'good looks'
On the occasion of International Women's Day, this analysis examines if the emergence of streaming content has changed the portrayal of women characters vis-a-vis Bollywood
A not-so-remote possibility
In just eight years, the gender equation around the control over the TV remote in urban India has seen a dramatic shift
Quantifying gender disparity in Indian cinema
The first edition of the O Womaniya! report by Film Companion & Ormax Media reveals glaring statistics on gender disparity in Indian films
Women at work: Hindi cinema’s progressive shift
An analysis reveals how female lead characters in Hindi cinema have evolved from broad-stroke homemakers and love interests to those with more professional heft
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