Loading…
Ormax Media Pvt. Ltd.

O Womaniya! 2022: Quantifying gender disparity in Indian entertainment

O Womaniya! 2022: Quantifying gender disparity in Indian entertainment

O Womaniya! 2022: Quantifying gender disparity in Indian entertainment

The second edition of the O Womaniya! report by Ormax Media & Film Companion, and supported by Prime Video India, reveals glaring statistics on gender disparity in the Indian entertainment industry
Published on August 09, 2022   •   2 mins read
Share this Insight

By Our Insights Desk

Summary
  • The report analyses 150 theatrical and streaming properties released in 2021, on various on-screen and off-screen aspects related to representation of women
  • Female representation is low across parameters, especially for theatrical content. Streaming performs better, but only in relative terms
  • The report also looks at the representation of women in the top 25 Indian media & entertainment companies
  • You can read the full report using the link in this article

The second edition of the O Womaniya! report, which looks at gender representation in Indian entertainment, is now out. The report, created by Ormax Media & Film Companion, and supported by Prime Video India, as well as several other entertainment brands and industry bodies, is our effort to start a conversation towards bringing parity in female representation in the Indian film & OTT industries, both on and off-screen.

Visit the O Womaniya! 2022 website to read the full report.

Watch the O Womaniya! 2022 Roundtable below:

 

Industry Reports Indian Cinema OTT Gender
Share this Insight

Related Insights

OTT window: An overrated obstacle?

OTT window: An overrated obstacle?

An analysis on whether the eight-week gap between theatrical to OTT release of Hindi films is damaging the box office prospects of new Hindi films

The India Box Office Report: April 2025

The India Box Office Report: April 2025

April 2025 was a steady month at the India Box Office, recording ₹825 Cr in gross collections, with four films grossing over ₹100 Cr

Salman Khan at the box office: 2010-2025 in numbers

Salman Khan at the box office: 2010-2025 in numbers

An analysis of Salman Khan's career from Dabangg to Sikandar, based on box office and proprietary Ormax data

Subscribe to stay updated with our latest insights Ormax Media Pvt. Ltd.

Subscribe to stay updated with our latest insights

Ormax Media Pvt. Ltd. Privacy Policy

We use cookies to improve your experience on this site. To find out more, read our Privacy Policy