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Sankranthiki Vasthunam: A genre-defying blockbuster

Sankranthiki Vasthunam: A genre-defying blockbuster

In the era of action blockbusters, family comedy Sankranthiki Vasthunam has emerged as the biggest Sankranthi grosser at the Telugu box office post the pandemic. A deep-dive into the film's success

The Ormax Box Office 2024 Report

The Ormax Box Office 2024 Report

Despite 13% decline in Hindi box office, the total annual gross box office in the India market stood at ₹11,833 Cr, making 2024 the second-best year of all time, 3% behind 2023

Supply trends: Indian streaming originals in 2024

Supply trends: Indian streaming originals in 2024

2024 saw an 18% drop in the number of streaming originals launched across major OTT platforms in India. This year-end analysis looks at language, platform, and format trends

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