Back To The Theatre: Cinema Consumption during COVID-19How has the COVID-19 outbreak impacted the sentiment of the theatrical audience in India? What can we expect when theatres re-open?
Back To The Theatre is an Ormax Media report on the expected theatre-going behaviour in India during COVID-19, based on a research conducted in 58 cities in India among Hindi, Tamil & Telugu theatre-goers. Download the report (PDF: 7.2 MB) now!
The Ormax Box Office Report 2019How did the domestic Box Office in India perform in 2019? Download the Ormax Box Office 2019 for insights into the performance of the theatrical business in India in 2019 vis-a-vis the previous years, across all major languages, i.e., Hindi, Hollywood, Tamil, Telugu, Kannada, Malayalam, Marathi, Bengali, Punjabi, Gujarati and the rest.
The Ormax OTT Audience Report: 2019The Ormax OTT Audience Report: 2019 is India's largest OTT audience research, covering a sample size of 10,000+ across 73 cities in India. The study covers various aspects of the OTT market in India, including audience sizing, content profiling, genre preference, subscription disposition, and many more.
Shailesh and his team at Ormax Media have worked with us over the last several years on the content strategy for Radio City and other businesses. The mix of a deep understanding of the business of entertainment, of the ingredients that go into the making of a good creative product and of consumers, is what makes this team truly unique. We believe that Ormax Media is just not our research agency but our business partner.
Apurva Purohit - President, Jagran Group
